A NEW DAY

Index > Selected Projects

Integrated Communication & Design

We developed a high-intensity communication strategy for Casa-Atelier Tullio Vitorino, aimed at consolidating its public presence within a short timeframe. In just a few months, we designed and implemented an action plan equivalent to an annual cycle, revitalizing the artist’s legacy through a multi-channel operation that engaged both local and national audiences.

 
Project in collaboration with TAPUMARTE.
 

A photograph of two information leaflets, with the design reflecting the museum's new printed communication strategy.

Coherence & Presence
The intervention ensured a cohesive narrative across all touchpoints. By translating the museum’s history into a contemporary and accessible language, we brought the institution closer to its audience, transforming heritage into a relevant cultural experience.

MUPIS mockup showcasing the printed design created as part of the museum's new communication strategy.

01 >

Identity & Public Space

We designed a range of communication materials — from posters to outdoor signage systems — ensuring a strong and recognizable graphic presence. The design served as a mediation tool between the museum and the territory.

Mockup of a promotional poster, featuring a minimalist design and a refined color palette.

02 >

Media Relations

We handled strategic copywriting and coordination with local and national press. This content management ensured a consistent presence in leading media outlets, placing the Casa-Atelier on the cultural map.

Newspaper advertisement mockup, showcasing the printed design created for the museum's new communication strategy.

03 >

Digital Ecosystem

We implemented a content strategy for social platforms (Facebook, Instagram, and YouTube), where original photography and video were integrated into a rigorous digital layout. Copywriting and design merged to create an active and engaged online community.

Mockup showing three mobile screens side by side, each displaying a different Reel designed for the museum's social media.

Intent in Transformation.
Silent Impact.

We privilege substance and sobriety. We focus on timelessness as the pillar of every project, through collaborations that value strategic intent and the sophistication of form.
From brand launch to reinvention, our execution is expert, discreet, and profound.

 

Contact A NEW DAY >